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Southwest Airlines Turns Repurposed Seat Leather into "Project Luvseat" Bags

submitted on January 22, 2015 by HouTex in "Products / Gadgets"
When Southwest Airlines redesigned their cabin layouts to use lighter seat materials, they removed 43 acres of leather from 80,000 seats. Then they teamed up with Portland-based Looptworks to recycle the leather to make a backpack, a convertible tote and a weekender duffle bag. All of the bicolor bags are made in the United States and will cost $150 to $250 each. The handmade limited edition bags can be pre-ordered from . The tote & duffle will be delivered in 5-7 weeks, backpack in 6-8 weeks.
Founded in 2009 with the motto “Use only what exists,” Looptworks turns fashion industry waste into items people want while conserving water and emissions. Products that range from clothing to laptop covers “upcycle” to produce new items of higher value and environmental quality.

The collaboration between Southwest Airlines and Portland's Looptworks turns yesterday's plane seats into tomorrow's carry-ons. The design team squeezed three different designs out of each seat including a backpack, duffle bag, and cute convertible tote.
They are also partnering with social enterprises in Kenya and Malawi to make soccer balls, shoes, and jewelry. See


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