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R.I.P. Flip Cam

submitted on April 12, 2011 by orangearrows in "Stores / Merchants"
This sure was a surprise. I thought they were doing well.

Cisco has flipped the switch on Flip.

As part of Cisco's plan to restructure the company, it will shut down several of its businesses and let go of 550 employees, according to a release.

In what it is calling a "comprehensive plan to align its operations," Cisco will close down certain parts of its consumer business to refocus on four of its "key company priorities," core routing, switching and services, collaboration, architectures, and video. The news comes on the heels of CEO John Chambers' remarks that the company would be taking "bold steps" to reorganize business.

Read more here >

  • 111185
    Posted by YanBz on April 12, 2011 [reply] 0 0
    The question is why Cisco bought them in the first place. It was obvious from the start that iPad and smart phones will eventually kill the Flip
    • honesta
      Posted by honesta on April 12, 2011
      [reply] 2 0
      I would agree that with increased usage of smartphones, it's led to lower camera sales. Ipad has nothing to do with that since it never had a camera before. Ipad 2 is the one with the camera and even with increased sales of the new Ipad - it's not going to affect the sales of cameras. It's not comfortable to shoot video or pictures using an Ipad. Can get very cumbersome.
  • 111190
    10 5 1
    Posted by DebsFreebies on April 12, 2011
    [reply] 1 0
    another one bites the dust....
  • 111215
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    Posted by clover on April 12, 2011 [reply] 0 0
    That explains a lot on my end. They donated a lot of these to educator's that I work with.
  • 111589
    Posted by YanBz on April 15, 2011 [reply] 0 0
    NewYork Times has a very good article. The writer claims it wasn't because of smart phones and such

    The most plausible reason is that Cisco wants the technology in the Flip more than it wants the business. Cisco is, after all, in the videoconferencing business, and the Flip’s video quality—for its size and price—was amazing. Maybe, in fact, that was Cisco’s plan all along. Buy the beloved Flip for its technology, then shut it down and fire 550 people.

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