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New Collaboration: Armani and Reebok
Giorgio Armani S.p.A. and Reebok International Ltd. announce new global alliance
Giorgio Armani S.p.A. and Reebok International Ltd. have today announced a multi-year global alliance to create a special collection, combining active style with sport and technology – EA7 and Emporio Armani labels, with their sporty and sexy lines, team up with Reebok’s innovation and technologies, resulting in the ultimate activewear concept.
The collection is infused with Reebok’s sporting DNA and its unique fitness and training heritage, within the contemporary vision of one of the world’s leading fashion designers.