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New Apple TV - Nearly $200 Cheaper than Before

submitted on September 2, 2010 by pablos17 in "Products / Gadgets"
Apple (AAPL) failed to make a case Wednesday that Apple TV could replace cable TV. Instead, it did something smarter: It introduced an Apple TV that consumers will want alongside their cable boxes.

Which, for the first time, is a winning strategy to get Apple on the big family room screen. Apple CEO Steve Jobs unveiled the new Apple TV at the company’s press conference Wednesday, along with a new iPod Touch and a music-centered social network called Ping.

But the star of the show was Apple TV – a product that has so far been a glaring failure for a company that does so much right. Jobs even introduced the segment by saying Apple TV has been a “hobby” for Apple, and that the company has learned a lot about what consumers want.

So the new Apple TV costs $99 – nearly $200 less than the old Apple TV – and the box is the size of two iPhones side-by-side, about one-fourth the size of the previous version. In one shot, that makes Apple TV a no-brainer purchase for many consumers. The price is about the same as dinner for two and wine at a P.F. Chang’s, and the box won’t have to find a chunk of space amid all the DVRs, DVD players and video game consoles piled by the TV.

  • 77697
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    Posted by orangearrows on September 2, 2010
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    When you have DLNA - why do we need this?

    Maybe for Tvs without DLNA - but still $99 to rent stuff?

    Amazon released 99 cents TVs shows which are yours to keep and not just rent.
  • 77701
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    Posted by orangearrows on September 2, 2010 [reply] 0 0
    Here is the info on AMAZON 99 cent shows
  • 77712
    Posted by WhattaDealBlog on September 2, 2010 [reply] 0 0
    It does have a little more than just renting stuff, it can also use netflix, and it can stream directly from an iDevice once 4.2 is released. So content on your iPod/iPad/iPhone can stream directly through the TV and not just from your computer. Also it can use your iDevice as a remote no point in it, but its cool.

    Also if you are willing to do a little work you can purchase or "obtain" your content from anywhere you like, then just re-encode it to a iTunes compatible format and its now streamable to your TV.
  • 77844
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    Posted by orangearrows on September 3, 2010
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  • 77854
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    Posted by DebsFreebies on September 3, 2010
    [reply] 2 0

    Apple TV from the Apple Store - $99 + Free ship

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