Taken from the MidnightBox website about "What is a Box-A-Thon?".
A Box-A-Thon is a selling format where a different product is launched immediately after the sellout of the previous product. This format will be used from time to time on the site and may run from one to three days in length. So get your extra-large cappuccino ready for some serious savings. One after another after another after another …
As I mentioned yesterday, due to their frequency as of late, it's probably best these events be posted here.