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McDonald's New Happy Meal Will Offer Fruit + Less Fries, But Still Includes a Toy

submitted on July 28, 2011 by HouTex in "Sales / Promotions"
Do you want apples with that?

McDonald's plans to include a smaller portion of fries in their Happy Meals to make room for fruit. Fries will go from 2.4 ounces to 1.1 ounces, and a quarter-cup of apples will be added. It could be carrots, raisins, pineapple slices or mandarin oranges instead (based on time of year and region of the country). But the toy will still be included, and consumer advocates say the chain still isn't doing enough.

As the world's largest and most profitable restaurant chain by sales, McDonald's has faced the most intense scrutiny among fast food chains, targeted by Congress, local governments and the private sector alike, for both the nutritional quality of its food and its marketing to children.

A study last year by the Rudd Center for Food Policy at Yale University found that not one of the Happy Meal's possible food combinations met the standards for good nutrition for children under age 12, with the highest-calorie option adding up to 700 calories.

Now, instead of offering children the choice of apples or fries, as McDonald's had experimented with in the past, all Happy Meals will automatically include both.

Happy Meal Comparison

Comparing the nutritional values of current and future Happy Meals containing four chicken nuggets and a child-sized cup of Coca-Cola:

Happy Meal with 2.4. oz. fries

* Calories: 520
* Total Fat: 23g (35%)*
* Sodium: 570mg (24%)
* Total Carbohydrates: 69g (23%)
* Vitamin C: 10%

Happy Meal with apple slices and 1.1 oz. fries

* Calories: 410
* Total Fat: 17g (26%)
* Sodium: 440mg (18%)
* Total Carbohydrates: 58g (19%)
* Vitamin C: 160%

* Percent of daily value for 2,000-calorie diet

Press release
1. Do you take your kids to McDonald's?
2. Do you think this is a nutritional improvement?
3. Will your kids like the change?
4. Will your family visit McDonald's -
 No change
 or See Results 


  • 120286
    Posted by HouTex on July 28, 2011 [reply] 0 0
    ABC News published a poll - "Do You Think Your Child Will Want a Healthier Happy Meal?"

    With 12,007 votes so far, here are the results:

    Yes - 6,678 votes - 56%

    No - 5,329 votes - 44%
  • 120289
    2 1
    12 8 1
    Posted by sandyshore on July 28, 2011 [reply] 0 0
    Consumer advocates are nuts, let's blame McD's for childhood obesity! I'm sorry, you don't take a kid to McD's for healthy - you take them because McD's is fast food. It was never meant to be a replacement to good nutrition at home, or parental involvement in meal prep and nutrition. Ok, I'll step off the soapbox now.

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