This is social networking meets store rewards - register your Foursquare account with your Vons Club card to unlock coupon savings at checkout. The coupon is valid on your next shopping trip, so I guess you get the equivalent of a catalina coupon. (except now all your Foursquare friends will know)
Register at http://www.vons.com/IFL/Grocery/Foursquare
Offer is valid through 2/8/11. It may take up to 48 hours after you register for your reward to be added to your account. You are eligible to unlock a reward with a purchase that includes meeting the required Foursquare Reward criteria and a VonsClub Card swipe. It could take a user one to several trips to Vons to unlock a reward. The more active you are on Foursquare, the more likely you are to unlock rewards at Vons.
More FAQs - http://offers.e-centives.com/s.....q_html.cfm
Store locations - http://www.store-locator.com/e.....ed_States/