Most people enter into marriage with the best of intentions. But with half of all marriages ending in divorce, one entrepreneur says is just good business sensense to taken the plunge into divorce insurance.
john logan's WedLock Divorce Insurance says it's the first company to offer divorce insurance policies. Pay a monthly premium, have that policy atleast 3 years, and if you divorce, cash in on the policy.
"Divorce is widely accecepted as one of the most fianacially ruinous events of anyone's life, and unless your extremely wealthy, it can easily bankrupt you," says the WedLock Website with a picture of a sad-looking woman with an out-of focus man behind her. " Ask most newly married couples, and they say it will never happen to them, but statistics don't lie. Everyday, tens of thousands of people around the world who truely believed they would stay married forever, suddenly find themselves on a path to divorce,"
Logan says he has already sold a handful of policies in his first month of business. Depending on how much insurance is bought, a WedLock insurance policy will pay cash benefits ranging from $1,250 to $1.25 million dolllars for a marriage that ends in divorce. Some policies go for as little as $16 a month.