Earlier this week, the spotlight was put on Apple for its policy prohibiting customers from purchasing iPads with cash by a report from KGO-TV in San Francisco noting the case of a woman on fixed income who had saved up cash over a period of weeks to purchase an iPad as her first computer.
"It took quite a long time for me to just save up this small amount of money to go down and purchase one," she said. "I had my cash in the backpack and I went up proudly to the counter and told them, 'I would like to purchase an iPad.'"
She was at the Apple store in Palo Alto, about to pull out the big wad of cash and take home her first computer. Instead, she received a terrible blow.
"They said, 'Sorry, we don't take cash.'
With no credit or debit card in her name, she was unable to purchase her iPad, the victim of an Apple policy designed to help prevent customers from circumventing purchase limits in place to deal with tight supplies of the popular device.
Johnson said our story triggered a company-wide policy change. As of today, anyone can pay for an iPad with cash as long as they set up their Apple account at the store. Apple accounts are needed for the iPad anyway, so that is not putting anyone out.