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Barnes & Noble iPhone apps surpass 1 million downloads

submitted on September 22, 2009 by HouTex in "Member's Lounge"
A million iPhone and iPod Touch owners have downloaded the B&N Bookstore app or the B&N eReader app for free from the Apple App Store.

According to a press release from Barnes & Noble, Inc., the free B&N eReader app is one of the most popular apps in the iTunes Books category, ranking No. 1 all summer. There have been almost two million AT&T Wi-Fi sessions since free Wi-Fi became available in all Barnes & Noble stores six weeks ago.

The iPhone/iPod touch app allows you to browse bestsellers, B&N Recommends, and new releases lists, as well as watch video interviews with authors. You can check events at your local store, and find the closest Barnes & Noble with maps and directions.

Here's a cool feature: if you take a photo of a CD, book, or DVD cover, you can immediately receive product details, editorial reviews, and customer ratings, and even find and reserve a copy.

The eReader app works with iPhone/iPod touch, BlackBerry smartphone, and PC or Mac, providing the ability to have instant access to more than 750,000 eBook titles.


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